Pemodelan persamaan struktural
"Goal : This study aims to analyze the effect of Self Service Technology (SST), Perceived Value, and Perceived Risk on customer loyalty of Bank Syariah Indonesia in Bandar Lampung, with customer satisfaction as a mediating variable.. Methode : This research employed a quantitative method using the Partial Least Squares– Structural Equation Modeling (PLS-SEM) approach. Data were collecte…
Tujuan : Penelitian ini bertujuan untuk mengatahui pengaruh persepsi kegunaan, persepsi manfaat dan kepuasan pelanggan pada minat penggunaan ulang e-wallet di JABODETABEK. Metode : Analisis Jalur Hasil/temuan : Penelitian ini menguji hubungan persepsi kegunaan, persepsi kemudahan dan kepuasan pelanggan terhadap loyalitas. Populasi penelitian ini adalah pengguna e-wallet pada wilayah …
Goal Method : To analyze the influence of Perceived Ease of Use and Perceived Usefulness on Loyalty of Gen Z Sharia Fintech Users in Jabodetabek, with Customer Satisfaction as a Mediator : This study used a quantitative approach with a case study of Gen Z in Jabodetabek. Data collection was conducted through a Google Form questionnaire. The data were processed using SEM-PLS analysis. Result/Fin…
Wealth management is one of the areas in which banks and other personal financial services players are investing heavily. But the market is changing fast. Going forward, players therefore need to adapt their strategies to the new realities: what worked in the past will not, for the most part, be appropriate in the future. This unique book, written by a former McKinsey consultant, offers an up-t…