"To analyze the influence of price and brand image on gojek customer preferences with maqashid syariah as a mediating variable in the city of Bogor. : This study employed a quantitative approach using Partial Least Squares - Structural Equation Modeling (PLS-SEM) analysis. Data were collected by distributing questionnaires to 180 Gojek user respondents in the Bogor city area. : Th…
This study aims to analyze and evaluate the differences in capital structure of foreign investment (PMA) with the company's investment in the country (DCI) in Indonesia. Companies that become the object of study is 8 and 8 foreign company PMDN Foods and Beverages sector, which is listed on the Indonesia Stock Exchange observation period 2004-2011. The findings of this study show evidence that f…