Abstract This study aims to analyze the feasibility of the mobile Indomie food stall business plan, “Semangkuk Warmindo,” using the Business Model Canvas (BMC) approach. The research focuses on the customer segments and value proposition elements. The method employed is action research, utilizing observation and interviews with participants in Depok City. The findings indicate that the busi…
"Metode pemasaran dan penjualan semakin hari berkembang semakin pesat dan dinamis. Perkembangan lokapasar dari konvensional ke digital membuat tenaga penjual dan para pelaku bisnis terus berinovasi dan mengolah ide-ide baru agar bisa menggaet pelanggan baru sekaligus mempertahankan pelanggan lama. Maka, metode pemasaran yang efektif dan tepat sasaran sesuai ceruk pasar sangatlah dibutuhkan. …
Objective : This research aims to analyze the influence of the variables Performance Expectancy, Effort Expectancy, Social Influence, Hedonic Motivation, Price Value, Facilitating Condition and Habit on Behavioral Intention and Use Behavior of BSI Bank Mobile Banking on Sumbawa Island. Method : This research is quantitative research using primary data obtained through questionnaires whic…
Purpose – The main objective of this study is to describe and analyze the correlation of Islamic accounting literacy for personal finance on financial attitudes and behavior on the level of welfare of gig economy workers. Where in analyzing this the author uses one exogenous latent variable (sharia accounting literacy) and three endogenous latent variables (financial attitude, financi…
Penelitian ini bertujuan untuk mengetahui tingkat efisiensi Baitul Mal wat Tamwil diwilayah Bogor selama periode 2009-2012. Selain itu, penelitian ini juga bertujuan untuk mengidentifikasi penyebab in-efisiensi BMT di wilayah Bogor. Metode yang digunakan dalam penelitian ini adalah Data Envelopment Analysis (DEA) melalui pendekatan intermediasi. Hasil penelitian berdasarkan pengukuran efis…
Objective : This research is entitled "Thibbun Center" Business Plan with Business Analysis Model Canvas. This study uses the business model canvas analysis with the aim of obtaining and understanding accurate and precise results regarding business elements, including customer segments, value propositions and maps regarding the business that will be carried out in the future. Methods : In this …