Membangun di atas puing integritas: belajar dari Universitas Indonesia

Penyusunan Standar Pelayanan Mahasiswa Baru Dengan Metode Action Research (St…

"To develop a standardized service procedure for new students at Universitas Islam Tazkia that is effective, efficient, and aligned with the needs of prospective students through the application of the action research method. : This study employed the action research method, which includes problem identification, solution formulation, implementation, and evaluation. Data were collec…

Determinants Of Company's Sustainabilty (Case Study Of Tazkia Islamic Univers…

Metode Multifactor Evaluation Process Untuk Menentukan Strategi Promosi Unive…

"Goal: The development of technology not only affects access to education but also influences the marketing and communication sector, particularly in the context of higher education promotion. In the digital era, promotion and dissemination of information regarding new student admissions can be carried out through online platforms such as social media, websites, and digital applicatio…

Analisis Content Mareting Dalam Meningkatkan Engagement Media Sosial Dengan M…

"This study aims to analyze content marketing strategies in increasing social media engagement on the Instagram account @tazkiaofficial using the action research method approach. This approach was chosen because it allows researchers to intervene directly through the planning, acting, observing, and reflecting cycles in the content development process. Primary data was obtained throug…

Pengaruh Kualitas Pendidikan, Kualitas Pelayanan, Kekuatan Brand Dan Harga Te…

" This study uses a quantitative approach with explanatory research to identify causal relationships between variables. Primary data will be collected through questionnaires distributed to active students and alumni of Tazkia Islamic University in the period 2020-2024. The research sample will be determined using the Slovin formula. Data analysis will be carried out using the Struct…

Analisis Content Marketing Melalui Strategi Funneling Sosial Terhadap Keputus…

"This research aims to analyze the effectiveness of content marketing strategy through social media funneling approach in influencing prospective students' decision to choose Tazkia University. The funneling strategy consists of three main stages, namely awareness, consideration, and conversion, each of which has different content characteristics and communication approaches. This resea…

Pengaruh Artificial Intelligent (AI) dan Motivasi Belajar Dalam Upaya Meningk…

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