Stratregi Pencegahan Premanisme Melalui Literasi Hukum Bagi Usaha Mikro, Keci…

Objective: This study aims to analyze the level of legal literacy among MSME actors at Babakan Madang Market in dealing with thuggery, and to formulate preventive strategies. Thuggery in the form of illegal levies and intimidation is often tolerated due to a lack of legal awareness among traders. Method: Using a qualitative juridical-empirical approach, data were obtained through interviews and…

Rencana Bisnis Pakaian "VELLARE" Dengan Analisis Bisnis Model Kanvas

"Goal : This study aims to design and analyze the business model of the Vellare clothing brand using the Business Model Canvas framework. The research focuses on identifying the customer segments and defining the value propositions to support the growth and sustainability of the business. Methode : The research adopts an action research method with a qualitative approach. Data collecti…

Model Bisnis Keberlanjutan Dan Strategi Pengembangan Di Lembaga Amil Zakat Ba…

" To map the sustainable business model and formulate development strategies for the Baitulmal Tazkia Amil Zakat Institution using the Triple Layered Business Model Canvas (TLBMC) approach, which encompasses economic, environmental, and social aspects. : This research employs a qualitative approach with data collection techniques that include participatory observation, in-depth …

Analisis Content Marketing Melalui Strategi Funneling Sosial Terhadap Keputus…

"This research aims to analyze the effectiveness of content marketing strategy through social media funneling approach in influencing prospective students' decision to choose Tazkia University. The funneling strategy consists of three main stages, namely awareness, consideration, and conversion, each of which has different content characteristics and communication approaches. This resea…

Analisis Pengaruh Literasi Keuangan, Persepsi Risiko, Dan Tingkat Pendapatan …

Edition

-

ISBN/ISSN

NIM.2110101100

Collation

-

Series Title

-

Call Number

REF 658.8342 ALF a

Strategi Digital Marketing Dalam Meningkatkan Minat Beli Kendaraan Bekas Mela…

This study aims to evaluate the performance of the Instagram account @dalempager in attracting attention, marketing products, and building interactions with consumers. Furthermore, it aims to formulate relevant and effective strategies to improve the performance of Instagram accounts in attracting interest in purchasing used vehicles and reaching audiences.

Studi Kasus Peningkatan Volume Penjualan Tempe Di Kampung Kopti Kota Jakarta …

": This study aims to analyze and identify strategies that can be implemented to increase tempeh sales volume in Kampung Kopti, West Jakarta. Furthermore, this study aims to identify the challenges faced by tempeh entrepreneurs and the opportunities they can exploit to develop their businesses. : This study used qualitative methods, collecting data through in-depth interviews with…

Strategi Branding Fandshoes Dalam Meningkatkan Sale Bisnis Pada Platform Tiktok

Goal : This study aims to explain and analyze the implementation of FandShoes' branding strategy on the TikTok platform to increase sales rates, as well as to identify practices and strategic elements that contribute to increased consumer interest in purchasing. Methods : This research is descriptive qualitative in nature with a field study approach. Data collection techniques include semi-stru…

Metode Multifactor Evaluation Process Untuk Menentukan Strategi Promosi Unive…

"Goal: The development of technology not only affects access to education but also influences the marketing and communication sector, particularly in the context of higher education promotion. In the digital era, promotion and dissemination of information regarding new student admissions can be carried out through online platforms such as social media, websites, and digital applicatio…

Perencanaan Strategi Pemasaran Dengan Analisis SWOT (Streangth, Weakness, Opp…

"Goal : This study aims to evaluate and formulate effective marketing strategies for PT. Alkamila Tour and Travel. The research was motivated by fluctuations in the company’s sales performance, which showed an increase during 2023–2024 but declined again in 2024–2025. This evaluation is expected to assist the company in determining more appropriate marketing strategies to respond …

Rencana Bisnis Parfum "Dazelia Parfum" Menggunakan Metode Bisnis Model Kanvas

"Objective Method : Azka Dalila Rahmah : S. 21101.01106 : Sharia Business Management : PERFUME BUSINESS PLAN “PERFUME” CANVAS MODEL BUSINESS METHOD : This study aims to design a comprehensive business plan for “Dazelia Parfum”, focusing on the identification of Customer Segments and Value Proposition through the application of the Business Model Canvas framework. The…

Pengaruh Strategi Pemasaran Media Sosial, E-WOM (Electronic Word Of Mounth). …

"This research was conducted with the aim of analyzing the nfluence of social media marketing strategies on consumer decisions in choosing Hajj & Umrah travel, analyzing the influence of E-WOM on consumer decisions in choosing Hajj & Umrah travel, and analyzing the influence of service quality on consumer decisions in choosing Hajj & Umrah travel. : This study used a quantitativ…

Identitas Visual Dan Strategi Digital Terhadap Perkembangan Brand Awareness P…

"Goal: This study aims to design a visual identity and digital strategy to enhance the brand awareness of PT. Indopal Harvest Bliss in Indonesia. Method: The research adopts the Participatory Action Research (PAR) method, involving iterative cycles of planning, acting, observing, and reflecting in close collaboration between the researcher and the company. Primary data were collected…

Dinamika Konten Dan Live Streaming Pada Aplikasi TikTok: Dabe Beaute

Kualitatif

Pengaruh Penggunaan Media Sosial, Konten Kreatif, Dan Platform E-Commerce Tik…

Tujuan: Penelitian ini berfokus pada analisis bagaimana pemanfaatan platform e commerce TikTok Shop serta penerapan strategi pemasaran digital dapat memengaruhi penjualan produk UMKM (Usaha Mikro, Kecil, dan Menengah) di wilayah Bogor. Dalam kajian ini, strategi pemasaran digital ditempatkan sebagai variabel yang berperan sebagai perantara (mediator) antara penggunaan TikTok Shop dan peningkata…

Anlisis Perubahan Strategi Pemasaran Buku Anak Islami Pada UMKM CV Gulali Edu…

Tujuan : Penelitian ini menganalisis perubahan strategi pemasaran yang dilakukan oleh CV Gulali Edukasi Indonesia selama periode 2018-2023. Fokus penelitian adalah mengidentifikasi dampak perubahan ini terhadap kinerja keuangan perusahaan serta peran reseller dalam mendukung distribusi produk. Metode : Menggunakan metode deskriptif dengan pendekatan studi kasus dan mixed methods, penelitia…

Analisis swot dan strategi pemasaran pada PT.Fatih amanah sejahtera

Tujuan : Penelitian ini bertujuan untuk melakukan analisis pemasaran internal dan eksternal dengan menggunakan analisis SWOT di PT. Fatih Amanah Sejahtera. Untuk mengembangkan strategi pemasaran yang efektif berdasarkan hasil analisis SWOT di PT. Fatih Amanah Sejahtera. Metode : Penelitian ini menggunakan metode kualitatif deskriptif data diambil menggunakan teknik pengumpulan data…

Implementasi strategi pemassaran online-offline pada produk pakaian pria "Yus…

Penelitian ini berjudul "Implementasi Strategi Pemasaran Online-Offline Pada Produk Pakaian Pria “Yusdimar” Melalui Analisis Model Bisnis Canvas". Penelitian ini dilatarbelakangi oleh peningkatan persaingan di industri pakaian pria dan kebutuhan untuk strategi pemasaran yang efektif dalam era digital. Tujuan penelitian adalah Mengembangkan Customer Segment, Value Proposition, dan C…

Analisis Sterategi Marketing Mix Menggunakan Metode Action Research (Studi Ka…

Edition

-

ISBN/ISSN

NIM.17101034

Collation

MBS

Series Title

-

Call Number

REF 658.8 RAM a

Dongkrak Penjualan Melalui Marketing Strategy Dan Competitive Positioning : M…

Edition

-

ISBN/ISSN

9789792277609

Collation

ix + 315 hlm

Series Title

-

Call Number

519.5 RAN d