Perilaku Pembelian Impulsif Pada Online Shop: Pengaruh Gaya Hidup, Kesengan, …

"Objective: This study was conducted to determine the influence of Lifestyle, Pleasure, Financial Behavior and Religiosity on Impulsive Buying in Online Shops. Method: Using a quantitative approach with Multiple Linear Regression analysis techniques. Sampling using purposive sampling technique with the criteria of respondents being gen z with a minimum age of 15 years and gen millennial…

Pengaruh Religiulitas dan Merek Terhadap Keputusan Pembelian di 212 Mart

Edition

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ISBN/ISSN

NIM.16101112

Collation

MBS

Series Title

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Call Number

REF 658.8343 KOR p