"Goal : This study aims to analyze the influence of financial literacy, risk perception, and investment knowledge on investment decisions in ANTAM gold among Generation Z and Millennials in Bogor Regency. Methods : This research employs a quantitative approach with the analytical technique of Structural Equation Modeling - Partial Least Squares (SEM-PLS). Primary data were obtained thr…
" To Analyse The Factors That Influence The Decision To Purchase Goodie Bags in Modern Retail and Their Impact On Environmental Sustainability. : This research employs a quantitative approach utilizing a case study of communities in Greater Jakarta. Data was collected through questionnaires distributed using Google Forms. Data analysis techniques used Structural Equation Modelling…
To analyze the influence of price perception, creator credibility, and ease of use on the purchase decision of digital products on the Lynk.id platform, with the perception of Artificial Intelligence (AI) product substitution as a moderating variable. This study employed a quantitative approach, with data collected through Google Forms. The data were analyzed using Structural Equation Modeling-…
This study aims to analyze the influence of taste perception, price perception, service quality, and halal literacy on the purchasing decisions of Generation Z consumers in Bogor regarding halal- certified Japanese fast food products. : This research employs a quantitative approach through a survey method by distributing questionnaires to 100 respondents from Generation Z in Bogor who have prev…
Analyzing the Influence of Islamic Financial Literacy, Risk Perception, Social Media, on Interest in Islamic Stock Investment in Jabodetabek: Digital Technology as Moderation This research employs a quantitative approach with a case study on Gen Z in Jabodetabek. Data is collected through a questionnaire distributed via Google Forms. The data is processed with SEM-PLS analysis. The results of t…
Goal: This study aims to analyze the influence of Perceived Usefulness, Perceived Ease of Use, and Attitudes towards Technology Use on Interest in Using Jago Syariah Digital Bank among Millennials and Generation Z in Bogor City. Methods: The method used in this study is quantitative descriptive with data analysis using Structural Equation Modeling Partial Least Squares (PLS-SEM) using the Smart…
Objective : This research aims to determine the influence of perceptions of conversion, religious figures, community figures, culture and customs on interest in becoming a customer of Bank Nagari Syariah in the community in West Sumatra. Method : This research is a quantitative research used primary data obtained through questionnaires that have been distributed to respondents. The data …
Tujuan: Penelitian ini bertujuan untuk menganalisis bagaimana pengaruh variabel persepsi, motivasi dan pertimbangan pasar kerja terhadap minat mahasiswa akuntansi Institut Tazkia menjadi akuntan publik. Metode: Penelitian ini merupakan penelitian kuantitatif menggunakan metode structural eqution modelling (SEM) Hasil: Hasil yang didapatkan dalam penelitian ini menyatakann bahwa variable…
Tujuan : Untuk mengetehaui bagaimana persepsi atau pemahaman nelayan yang berada di Kabupaten Penajam Paser Utara mengenai zakat perikanan, kemudian apa saja faktor-faktor yang mempengaruhi praktik dan penyaluran zakat tersebut, dan bagaimana praktik pembiayaannya. Metode : Penelitian ini menggunakan metode kualitatif deskripsi, dengan menggambil data secara langsung dan tringulasi, ya…
Tujuan Penelitian ini bertujuan untukmengetahui bagaimana persepsi dan stimulan religi masyarakat non-muslim terhadap minat mereka menjadi nasabah di bank syariah. variabel kognitif, afektif, konatif, dan stimulan religi akan menjadi variabel bebas yang memengaruhi variabel dependen yaitu minat menjadi nasabah bank syariah Metodologi Partial Least Square – Structural Equation Modeling (PLS-SE…
Tujuan : Objek penelitian ini adalah pengaruh harga, persepsi nilai, dan kualitas pelayanan GoPay terhadap Kepuasan pengguna GoPay pada generasi x di Jawa Barat(Studi kasus pada Generasi x di Jawa Barat) Metode : Penelitian ini menggunakan pendekatan deskriptif kuantitatif, teknik pengambilan sampel menggunakan teknik non-probability sampling dengan menyebarkan kuesioner kepada 123 res…
Tujuan : Skripsi ini bertujuan untuk menganalisa apakah terdapat pengaruh langsung atau tidak langsung variabel kepercayaan, keamanan, persepsi risiko, kemanfaatan dan Literasi Keuangan Syariah terhadap minat penggunaan bank digital syariah. Metodologi : Penelitian ini menggunakan jenis penelitian kuantitatif dengan metode SEM-PLS dengan mengambil studi kasus Generasi Z di Jabodetabe…