Analisis Regresi Linear Berganda Dengan Perangkat Lunak SPSS 3.0
"Purpose : This research aims to analyze the influence of viral marketing, content marketing, and brand image on the purchase decision of local clothing through the TikTok application among Generation Z in Bogor Regency. Method : The study employs a quantitative approach using a survey method. Data were analyzed using Structural Equation Modeling–Partial …
"This research employs a quantitative approach with a case study on Gen Z in Jabodetabek. Data is collected through a questionnaire distributed via risk tolerance s. The data is processed with SEM-PLS analysis. : The results of this study are that Islamic financial literacy and Investment experience have an effect on Islamic investment decisions, while risk tolerance does not have a…
Research Objectives: This research aims to determine the influence of attitude, religiosity, and income on interest in donating cash among Gen Z and Millennials. Research Methods: This study employed a quantitative approach, conducting a survey of 100 respondents who had donated cash waqf through an electronic medium (Google Form). The Statistical Package for the Social Sciences (SPSS) analysis…
Skripsi ini membahas faktor apa saja yang mempengaruhi minat berdonasi gen Z. jenis penelitian ini adalah kuantitatif.hasil penelitian ini menunjukkan bahwa persepsi kegunaan dan pengaruh sosial berpengaruh positif dan signifikan terhadap minat berdonasi melalui mobile banking BSI, dengan persepsi kegunaan menjadi faktor paling dominan.
penelitian ini bertujuan untuk mengetahui faktor apa saja minat konsumen untuk produk pro-Israel penelitian ini akan dikhususkan untuk Gen-Z dan milenial pada wilayaj Jawa Barat