Proyeksi Kebutuhan Keuangan Untuk Seningkatkan Brands Awarness Terhadap Engag…

"Objective : To enhance brand awareness and customer engagement for Open Trip Sagalakarsa through an integrated digital marketing strategy, including social-media content design, influencer collaboration, and realistic, sustainable financial projections. Method : The study employs a Participatory Action Research (PAR) approach, involving cycles of planning, implementation, observation,…

Pengaruh Brand Image, Harga Dan Brand Awareness Terhadap Keputusan Pembelian …

"Goal Method Results/Findings : This study aims to test the influence of brand image, price and brand awareness on purchasing decisions for Somethinc skincare products. : This study uses a quantitative approach. The method in this study uses the SEM (Structural Equation Modeling) method with the PLS 4.0 (Partial Least Square) approach, with a Somethinc case study, through dist…

Identitas Visual Dan Strategi Digital Terhadap Perkembangan Brand Awareness P…

"Goal: This study aims to design a visual identity and digital strategy to enhance the brand awareness of PT. Indopal Harvest Bliss in Indonesia. Method: The research adopts the Participatory Action Research (PAR) method, involving iterative cycles of planning, acting, observing, and reflecting in close collaboration between the researcher and the company. Primary data were collected…

Pengaruh Word Of Mouth, Influencer Marketing, dan Iklan Terhadap Brand Awaren…

The Influence of Word of Mouth, Influencer Marketing, and Advertising on Brand Awareness of Kahf Products : This study aims to determine the influence of Word of Mouth, Influencer Marketing, and Advertising on the Brand Awareness of Kahf products (study case Generation Z in the JABODETABEK area.) : This research employs a quantitative approach with a survey method. The population of this study …

Analisis Influencer Pengaruh Marketing, Content Marketing, Dan Brand Awarenes…

"Goal: Analyzing the Influence of Influencer Marketing, Content Marketing, and Brand Awareness on Fashion Product Purchasing Decisions in E-Commerce Methods: Data analysis will be conducted using the multiple linear regression method. The analysis in this study will be assisted by the SPSS version 29 software (Statistical Package for Social Science). Fct/findings: Based on the results of th…

Analisa Pengaruh Media Sosial, Brand Awareness, Fluktuasi Dan Religiusitas Te…

Edition

-

ISBN/ISSN

NIM.18101216

Collation

MBS

Series Title

-

Call Number

REF 658.8343 SHA a

Pengaruh Influencer, Kualitas Produk Dan Harga Dalam Meningkatan Brand Awaren…

Edition

-

ISBN/ISSN

NIM.17101107

Collation

MBS

Series Title

-

Call Number

REF 658.8343 HAN p

Analisis Pengaruh Brand Awareness, Kualitas Produk, dan Brand Ambassador Terh…

Edition

-

ISBN/ISSN

NIM.16101155

Collation

MBS

Series Title

-

Call Number

REF 658.8343 FAU a

Analisis Pengaruh Media Instagram, Website, Youtube dalam Membangun Brand Awa…

Edition

-

ISBN/ISSN

NIM.16101004

Collation

MBS

Series Title

-

Call Number

REF 658.8343 KHO a

Analisis Pengaruh Influencer Marketing, Iklan dan Brand Awareness Terhadap Ke…

Edition

-

ISBN/ISSN

NIM.16101002

Collation

MBS

Series Title

-

Call Number

REF 658.8343 SYA a

Analisis Content Marketing Dan Visual Animasi Terhadap Pembentukan Brand Awar…

Edition

-

ISBN/ISSN

NIM.17101015

Collation

MBS

Series Title

-

Call Number

REF 658.8 PUT a