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Pengembangan Model Bisnis PT. Qupro Manajemen Indonesia (QUPRO) Melalui Fungs…
" This study analyzes and develops PT QUPRO Manajemen Indonesia’s business model using the Business Model Canvas (BMC) framework. It aims to help the company adapt to digital transformation and changing consumer behavior by optimizing the Digital, Platform, Partnership, and Strategic Development (DPPSD) Division to strengthen its value proposition and competitiveness in the event …
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- ISBN/ISSN
- NIM.2310101102
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- REF 650 SYA p
Analisis Faktor-Faktor Yang Mempengaruhi Perilaku Konsumen Dalam Keputusan Pe…
Kuantitatif
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- ISBN/ISSN
- NIM.18101116
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- REF 658.8342 LUB a
Implementasi Pengumpulan Data E-Government ke Dalam Website Elsa Kementerian …
Goal : To describe the implementation of asset valuation data collection and reporting into the ELSA PK system of the Ministry of Finance at KJPP Karmanto & Rekan Surabaya Branch, identify technical and administrative challenges, and evaluate the system’s effectiveness in improving work efficiency and regulatory compliance. Methods : This study employed a qualitative descriptive method using …
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- ISBN/ISSN
- NIM.18101002
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- REF 352.380285 ABD i
Rencana Bisnis Minuman Kopi Gayo Dengan Analisis Bisnis Model Kanvas
"Gayo coffee, originating from Central Aceh, is renowned for its unique flavor and premium quality. Despite its significant potential, the commercial marketing of Gayo coffee, particularly in the form of ready-to-drink beverages, remains limited. This study aims to develop an effective business planning model for Gayo coffee drinks, focusing on establishing appropriate Customer Segments…
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- ISBN/ISSN
- NIM.18101075
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- REF 650 QON r
Pengaruh Inflasi, Nilai Tukar Rupiah, BI RATE, Jumlah Uang Beredar Terhadap H…
"Objective: This study aims to analyze the effect of macroeconomic variables, namely inflation, the Rupiah exchange rate, BI rate, and money supply on the Indonesia Sharia Stock Index (ISSI). The research seeks to provide an empirical overview of the relationship between these macroeconomic factors and the performance of the Islamic capital market in Indonesia. Method: This research e…
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- ISBN/ISSN
- NIM.18101164
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- REF 332.6 KHO p
Pengaruh Harga Dan Brand Image Terhadap Preferensi Pelanggan Gojek Dengan Maq…
"To analyze the influence of price and brand image on gojek customer preferences with maqashid syariah as a mediating variable in the city of Bogor. : This study employed a quantitative approach using Partial Least Squares - Structural Equation Modeling (PLS-SEM) analysis. Data were collected by distributing questionnaires to 180 Gojek user respondents in the Bogor city area. : Th…
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- ISBN/ISSN
- NIM.2110101054
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- REF 658.8342 WAT p
Analisis Content Mareting Dalam Meningkatkan Engagement Media Sosial Dengan M…
"This study aims to analyze content marketing strategies in increasing social media engagement on the Instagram account @tazkiaofficial using the action research method approach. This approach was chosen because it allows researchers to intervene directly through the planning, acting, observing, and reflecting cycles in the content development process. Primary data was obtained throug…
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- ISBN/ISSN
- NIM.2110101190
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- REF 658.84 KHA a
Analisis Content Marketing Dalam Meningkatkan Reach Pada Media Sosial Instagr…
"This study aims to design and implement a content marketing strategy to increase reach on the @syaribeautycare Instagram account using an action research method approach. The background of this research was the low reach and the absence of a structured content plan. The action research method was implemented for three months from January to March 2025, comprising three cycles of plan…
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- ISBN/ISSN
- NIM.2110101099
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- REF 658.84 MUW a
Pengaruh Literasi Keuangan Syariah, Faktor Demografi Dan Pengetahuan Tentang …
"Purpose: This research aims to determine the influence of Islamic financial literacy, demographic factors, and product knowledge on purchasing decisions for gold instalment products. Methodology: This study uses a quantitative approach with purposive sampling technique by distributing questionnaires to 170 respondents in the Jabodetabek area who have used or are currently using Islam…
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- ISBN/ISSN
- NIM.2110101159
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- REF 658.8342 ABD p
Pengaruh Social Media Marketing, Content Marketing, Dan Customer Engagement P…
"Objective: This study aims to determine the influence of Social Media Marketing, Content Marketing, and Customer Engagement on the Brand Image of the local brand Porteegoods, which utilizes Instagram as its primary marketing platform. Methodology: Structural Equation Modeling – Partial Least Square (SEM-PLS). Result: he results of this study indicate that Social Media Marketing, Cont…
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- ISBN/ISSN
- NIM.2110101110
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- REF 658.84 HAQ p
Rencana Bisnis Paing Block " Makmur Jaya" Dengan Analisis Model Bisnis Kanvas
"Makmur Jaya is a company operating in the Precast Concrete business sector. In general, precast concrete is a process of processing several concrete mixtures, the ingredients for which are made from cement, sand (fine aggregate), gravel (coarse aggregate), water and additives into a solid mass which is carried out by fabrication (printing). Precast concrete is a concrete component wi…
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- ISBN/ISSN
- NIM.18101081
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- REF 650 HUS r
Studi Kasus Peningkatan Volume Penjualan Tempe Di Kampung Kopti Kota Jakarta …
": This study aims to analyze and identify strategies that can be implemented to increase tempeh sales volume in Kampung Kopti, West Jakarta. Furthermore, this study aims to identify the challenges faced by tempeh entrepreneurs and the opportunities they can exploit to develop their businesses. : This study used qualitative methods, collecting data through in-depth interviews with…
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- ISBN/ISSN
- NIM.2110101127
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- REF 658.81 ALF s
Rencana Bisnis Warung Makan Indomie Keliling "Semangkuk Warmindo" Dengan Anal…
Abstract This study aims to analyze the feasibility of the mobile Indomie food stall business plan, “Semangkuk Warmindo,” using the Business Model Canvas (BMC) approach. The research focuses on the customer segments and value proposition elements. The method employed is action research, utilizing observation and interviews with participants in Depok City. The findings indicate that the busi…
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- ISBN/ISSN
- NIM.2310101090
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- REF 650 SAP r
Analisis Pengaruh Literasi Digital, Kesiapan Digital, Dan Dukungan Pemerintah…
"To analyze the influence of digital literacy, digital Readliness, and Government support on the e-commerce adoption interest of MSMEs in Citeureup District. : This research employs a quantitative approach with a case study on MSMEs in Citeureup District. Data collection was conducted through a questionnaire distributed via Google Forms, addressing the research problem. The data ana…
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- ISBN/ISSN
- NIM.2110101108
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- REF 658.84 ZAH a
Analisis Pengaruh Platform Sosial Media (Instagram, Tiktok, Dan Facebook) Ter…
"This study aims to determine the influence of social media platforms— Instagram, TikTok, and Facebook—on students’ active participation in environmental campaigns delivered by the Siap Darling account, both partially and simultaneously. This research employs a quantitative approach using a survey method. Data were collected through an online questionnaire distributed to 180 s…
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- NIM.2110101145
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- REF 658.84 SUD a
Pengaruh Sikap, Kepercayaan Konsumen, Dan Kemudahan Penggunaan Terhadap Minat…
"This study aims to examine repurchase intention in the Shopee marketplace using the variables of Attitude, Consumer Trust, and Ease of Use. The research is specifically focused on Generetion Z in Riau Province. : This study employs a descriptive quantitative approach with Partial Least Square – Structural Equation Modeling (PLS-SEM) as the analysis technique. The sampling method …
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- ISBN/ISSN
- NIM.2110101058
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- REF 658.84 HAS p
Rencana Pengembangan Bisnis Es Teler "kajarasa" Dengan Analisis Bisnis Model …
"Goal : To identify the priority customer segments for the development of “Es Teler Kaiarasa” products and to formulate effective distribution channel expansion strategies in order to increase market reach, sales volume, and business revenue streams. Methods : This study employed a qualitative approach with an action research design conducted in two main stages: test the problem a…
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- ISBN/ISSN
- NIM.2110101171
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- REF 650 BAS r
Inovasi Gedung Putih Dalam Budidaya Walet: Pengembangan Bisnis Kotenk SW Deng…
"Objective : Here is a concise version of the given text: This study aims to identify customer segments, define unique value propositions, and determine effective marketing channels for Kotenk SW's swallow bird’s nest business using the Business Model Canvas approach. By analyzing these elements, the research seeks to develop an innovative strategy to enhance competitiveness in dome…
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- ISBN/ISSN
- NIM.2110101045
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- REF 650 PER i
Pengaruh Trend Fashion, Promosi Diskon, Dan Iklan Di E-Commerce Terhadap Kepu…
"This study aims to examine the influence of fashion trends, discount promotions, and advertising on consumer purchasing decisions on e-commerce platforms. This study was conducted to determine the extent to which these three marketing factors influence consumer behavior in making online shopping decisions. : The research approach used was quantitative, using the Partial Least …
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- ISBN/ISSN
- NIM.2110101067
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- REF 658.84 MUL p
Penyusunan Standar Pelayanan Mahasiswa Baru Dengan Metode Action Research (St…
"To develop a standardized service procedure for new students at Universitas Islam Tazkia that is effective, efficient, and aligned with the needs of prospective students through the application of the action research method. : This study employed the action research method, which includes problem identification, solution formulation, implementation, and evaluation. Data were collec…
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- ISBN/ISSN
- NIM.2310101179
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- REF 378.1 USN p
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