"Using the Business Model Canvas (BMC) approach, this study aims to create a business plan for the Muslim fashion brand Aqashfa, which sells abayas and gamis. This approach focuses on customer segments and value propositions. This study is based on the rapid growth of the Muslim fashion industry in Indonesia and the high market demand for clothing that is compliant with sharia but rem…
" This study uses a quantitative approach with explanatory research to identify causal relationships between variables. Primary data will be collected through questionnaires distributed to active students and alumni of Tazkia Islamic University in the period 2020-2024. The research sample will be determined using the Slovin formula. Data analysis will be carried out using the Struct…
" To Analyse The Factors That Influence The Decision To Purchase Goodie Bags in Modern Retail and Their Impact On Environmental Sustainability. : This research employs a quantitative approach utilizing a case study of communities in Greater Jakarta. Data was collected through questionnaires distributed using Google Forms. Data analysis techniques used Structural Equation Modelling…
"Rumah Tahfidz Al-Jauhar is designed as a solution to reduce the high rate of Qur’anic illiteracy in Indonesia, particularly in the Bogor region. Based on data, around 65% of Muslims in Indonesia are still unable to read the Qur’an. To address this issue, this business introduces Qur’an learning classes using the Business Model Canvas (BMC) approach, focusing on two main blocks: C…
"This study aims to design a business plan for Salai Sedap Sumatra using the Business Model Canvas (BMC) approach to analyze and validate the customer segments and value propositions. The research background stems from the high potential of smoked fish (ikan salai) as a nutritious, practical, and long-shelf-life food, as well as a representation of Sumatran culinary heritage. The method…
"This research aims to design and analyze a business development plan for Inara Hijab as an eco-friendly hijab brand oriented toward sustainability, social empowerment, and compliance with Islamic ethical principles. Specifically, this study seeks to identify potential customer segments, formulate a value proposition aligned with the sustainable hijab market, and assess business feasibi…
"This research uses an action research method to determine the probability level of the offered product, especially focusing on the customer segment and value propositions elements using the Business Model Canvas approach. Several comprehensive methods were applied, and the instruments used in this study were observation and interviews with respondents to obtain the necessary data…
"Goal: The snack industry in Indonesia is growing rapidly in line with the increase in people's practical lifestyles. MSMEs play an important role in this sector, but many business actors do not have a strategic business plan. This study aims to design a business plan for Choco Jar Grandma Claid sweet snacks using the Business Model Canvas (BMC) approach to create an effective, structur…
"Goal : This research aims to examine the effect of live streaming interactivity—comprising consumer streamer interaction, consumer–platform interaction, and consumer–consumer interaction—on consumer trust dimensions (trust in streamer, trust in product, and trust in platform), as well as their implications for purchase intention and purchase decision in the fashion s…
" The main objective of this research is to establish the business model canvas in the components of Customer Segmentation and Value Proposition. : The method used is action research, which consists of two stages of testing, namely testing the problem and testing the solution. The first test aims to identify the challenges and constraints faced by the catering business in meeting …
This study aims to evaluate the performance of the Instagram account @dalempager in attracting attention, marketing products, and building interactions with consumers. Furthermore, it aims to formulate relevant and effective strategies to improve the performance of Instagram accounts in attracting interest in purchasing used vehicles and reaching audiences.
"Tujuan: Penelitian ini bertujuan untuk memperkuat fondasi pembiayaan berbasis kemitraan syariah (syirkah) di PT. Kaltacitra Utama. Dalam implementasinya, model pembiayaan ini berfungsi sebagai metode alternatif yang diadopsi oleh perusahaan, karena tidak lagi bergantung pada pinjaman bank. Metode: Dalam implementasinya, penelitian ini diawali dengan mengkaji kondisi terkini model pem…
"Results/Findings: This study provides the results that (1) the Halal Awareness variable has a significant positive effect on purchasing decisions. (2) Halal Knowledge has a significant positive effect on purchasing decisions. (3) Health Concern has no significant effect on purchasing decisions. (4) Life Style has a significant positive effect on purchasing decisions"
"Goal: This study aims to determine how brand image, social media, and religiousity influence KFC purchasing interest and the role of boycott as a moderation. Method: This study uses a descriptive quantitative approach with primary data as the data source used. The data source collected using purposive sampling technique by distributing questionnaires to respondents in the Jabodetabek, …
"this study aims to determine the effect of price, location, income and knowledge on the interest in buying a millennial generation house in DKI Jakarta. This research uses a quantitative approach. The method in this study uses the SEM (Structural Equation Modeling) method with the PLS 4.0 approach, with a case study of interest in buying a house in DKI Jakarta through distributin…
"Goal :The aim of this research is to analyze the financial performance of sharia banking in Indonesia before & during Covid 19. Methods : The financial performance analysis tools used are CAR, ROA, BOPO, FDR, NPF. Data analysis of the data used is quantitative with a comparative approach. The data source used uses historical reports on sharia banking financial ratios which have been …
"Mahmoud is a Muslim fashion brand that focuses on providing slim-fit dresses with elegant, modern designs while adhering to Sharia guidelines. This research uses the Business Model Canvas approach with an emphasis on the elements of customer segmentation and value proposition. The research methodology includes direct observation, in-depth interviews with 25 informants consisting of s…
"Based on data from the Ministry of Religious Affairs of the Republic of Indonesia, Muslims constitute the majority population, reaching 229.62 million, while the Indonesian Internet Service Providers Association (APJII) reported 221,563,479 internet users in 2024. Arabic holds a unique position as the language of the Qur’an; however, many who have memorized it do not understand its m…
"This research produced an accurate and detailed business model description for Rid's Coffee and Roastery business plan in West Kutai Regency. In particular, this research provides a clear understanding of the customer segments, value proposition, and revenue stream elements in the business model canvas analysis This research applies the action research method to analyze market pot…