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Pengaruh Label Halal,Harga, Dan Kualitas Produk Terhadap Keputusan Pembelian …
"Analyzing the Influence of Halal Labels, Prices, and Product Quality on Purchasing Decisions for Food Products in Street food in Cilegon City. : This research uses a quantitative approach with a case study of street food in Cilegon City. Data collection techniques were obtained by distributing questionnaires via Google Forms related to the research problem. Data analysis techniqu…
Pengaruh Content Marketing, Influencer, Dan Kepercayaan Konsumen Terhadap Kep…
" To find information about the influence of content marketing, influencers, and Consumer Trust on purchasing decisions in Tiktokshop in the city of Pekanbaru. : This research uses a quantitative approach. The method used in this study is Structural Equation Modeling (SEM) with a Partial Least Square (PLS) version 4.0 approach. The case study in this research focuses on consumer bu…
Faktor-Faktor Yang Berpengaruh Terhadap Keputusan Penggunaan Bank Konvensiona…
"Objective: This study aims to analyze the influence of religiosity, understanding of usury, service quality, and security assurance on the decision to use conventional banks among students at Islamic campuses in Pekanbaru City. Method: This study used a quantitative approach with multiple linear regression analysis. The sample was determined through purposive sampling by distributing …
Analysis Of The Impact Financial Literacy, Lifestyle, And Income On Financial…
"ANALYSIS OF THE IMPACT OF FINANCIAL LITERACY, LIFESTYLE, AND INCOME ON FINANCIAL PLANNING AMONG MUSLIM MILLENNIALS: A CASE STUDY OF ACEH PROVINCE : This study aims to analyse the influence of Financial Literacy, Lifestyle, and Income on Financial Planning among Muslim millennials in Aceh Province. : A quantitative approach was applied using Partial Least Squares - Structural …
Public Comprehension On Online Loan Usage (Pinjol) In Jabodetabek: The Effect…
"Goal : This study aims to analyze the influence of online loan advertisement, Islamic financial literacy, and lifestyle on public’s comprehension and decision in online loan making. Methode : This research uses a quantitative approach with Muslim consumers in the Greater Jakarta (Jabodetabek) area as the target population. Data were collected through a questionnaire distributed via …
Rencana Bisnis "Sleep Heaven" Dengan Analisis Bisnis Model Kanvas
Objective Method Result : This study aims to identify the customer segment and value proposition of the business plan “Sleep Heaven”. It is a web based application platform that offers relaxation audio, Qur’anic recitations, online psychological consultation services, and the purchase of sleep-supporting products to help improve the quality of sleep in society through online access. : The…
Metode Multifactor Evaluation Process Untuk Menentukan Strategi Promosi Unive…
"Goal: The development of technology not only affects access to education but also influences the marketing and communication sector, particularly in the context of higher education promotion. In the digital era, promotion and dissemination of information regarding new student admissions can be carried out through online platforms such as social media, websites, and digital applicatio…
Pengaruh Harga, Influencer Dan Live Streaming Terhadap Minat Beli Tas Jims Ho…
"Objective: This research aims to determine the level of buying interest in Jims Honey bags using the live streaming variables of the TikTok application, influencer and price. This research has an age range of 13 years and over in the Bogor city area Method: This research uses a descriptive quantitative approach with the Partial Least Square- Structural Equation Modeling (PLS-SEM) analy…
Pengaruh Review Pelanggan Rating Produk Dan Kualitas Produk Terhadap Keputusa…
"Goal : To analyze the influence of customer reviews, product ratings, and product quality on purchase decisions of Skintific products among students in Bogor City. Methods : This study employs a quantitative approach with a case study of students in Bogor City. Data collection was carried out through the distribution of questionnaires via Google Forms. The data were processed using SPS…
Rencana Pengembangan Bisnis Di Toko Cat Warna Indah Menggunakan Analisis Bisn…
"Toko Warna Indah is a business engaged in the sale of paint and related supplies, established in 2021. The business is currently facing challenges in expanding its market reach and increasing competitiveness in today’s digital era. This study aims to develop the business at Toko Warna Indah by using the Business Model Canvas method as a strategic planning tool, with a focus on custom…
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