"Objective: This study aims to determine the level of influence of interest in using the Byond by BSI application by using the variables Perceived Ease of Use, Perceived Usefulness, and Trust as intervening variables. This study is motivated by the high use of technology in the Islamic banking sector and the transition from the BSI Mobile application to Byond by BSI which requires an un…
Methods Result/Finding : This study employs a quantitative approach using a survey method. Data were collected through an online questionnaire completed by 254 Gen Z Muslim respondents in the Jabodetabek area who have an interest in donating and have previously visited the Kitabisa.com website. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) to exa…
"This study aims to examine repurchase intention in the Shopee marketplace using the variables of Attitude, Consumer Trust, and Ease of Use. The research is specifically focused on Generetion Z in Riau Province. : This study employs a descriptive quantitative approach with Partial Least Square – Structural Equation Modeling (PLS-SEM) as the analysis technique. The sampling method …
"This study aims to determine the effect of providing QRIS in front of stores on consumer purchasing interest in Bogor Regency, with a focus on three main factors, namely convenience (perceived ease of use), speed (speed), and security (security) in influencing consumer decisions to transact using QRIS. : This study employed a quantitative method with purposive sampling. 160 respo…
"Goal : This study aims to analyze the influence of perceived ease of use, trust, and religiosity on the intention to perform cash waqf through a waqf application in the Jabodetabek area (Jakarta, Bogor, Depok, Tangerang, and Bekasi). Methode : This study employs a quantitative approach with a survey method to collect data from internet users who have participated in waqf through waqf …
Tujuan : Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh Youtube Ads, UI, UX e-commerce terhadap keputusan pembelian di Tokopedia pada masyarakat Gen Z wilayah JABODETABEK sehingga dapat menjadi informasi baru bagi e-commerce Tokopedia dalam pemasaran di bidang Digital Marketing. Metode : Metode penelitian ini adalah kuantitatif. Populasi dari penelitian ini adalah M…
Goal Method : To analyze the influence of Perceived Ease of Use and Perceived Usefulness on Loyalty of Gen Z Sharia Fintech Users in Jabodetabek, with Customer Satisfaction as a Mediator : This study used a quantitative approach with a case study of Gen Z in Jabodetabek. Data collection was conducted through a Google Form questionnaire. The data were processed using SEM-PLS analysis. Result/Fin…
"Romo Mangunwijaya pernah prihatin dengan mengatakan bahwa generasi kita lebih bodoh dari generasi Soekarno-Hatta. Kita tentu tahu, betapa gilanya Soekarno muda terhadap buku, begitu juga dengan Hatta muda. Kemudian jika ditarik kesimpulan, maka dengan buku (baca: membaca) adalah kendaraan Soekarno dan Hatta untuk menjadi penulis dan pemikir hebat yang bisa menggentarkan Penjajah. Mereka telah …