"Goal: The purpose of this study is to identify factors that can influence the intention to repurchase Muslim sports fashion products. In particular, the variables of Brand equity, namely Brand awareness, Brand associations, and perceived quality are the variables used in research to determine their effect on repurchasing intention for Muslimah sports fashion products. Methode: The rese…
This study aims to observe the development of the environment in halal tourist spots located in the city of Pekanbaru, Riau. : This research uses a quantitative method, and the data is both primary and secondary. According to the Statistics Agency, the population of Pekanbaru is 1,167,599 people. In this study, the sample used to conduct observations is based on PLS-SEM and questionnaires, as t…
"Goal: This study aims to analyze the influence of halal literacy and awareness, religiosity, perceived benefits, perceived ease, and external support on the intention and actual behavior of Micro, Small, and Medium Enterprises (MSMEs) in obtaining halal certification. The research focuses on identifying the most consistent factors affecting both variables to provide strategic recommend…
"Goal : This study aims to analyze the influence of perceived ease of use, trust, and religiosity on the intention to perform cash waqf through a waqf application in the Jabodetabek area (Jakarta, Bogor, Depok, Tangerang, and Bekasi). Methode : This study employs a quantitative approach with a survey method to collect data from internet users who have participated in waqf through waqf …
"Goal:. This study aims to analyze the factors influencing the adoption of Islamic banking by the millennial generation in Indonesia. The focus on this productive age group is based on their potential as primary users of Islamic financial services, given their adaptive characteristics to innovation and technology, and their current dominant generation in Indonesia. Using a modified and …
"Goal : This study aims to analyze the factors influencing the intention of Indonesian students at Al-Azhar University, Cairo, in implementing operational integration of Islamic social and commercial finance within their business activities. Islamic finance, as a holistic system, encompasses both social aspects (zakat, infaq, waqf, and Islamic microfinance) and commercial aspects. Howev…
"This study aims to determine the effect of providing QRIS in front of stores on consumer purchasing interest in Bogor Regency, with a focus on three main factors, namely convenience (perceived ease of use), speed (speed), and security (security) in influencing consumer decisions to transact using QRIS. : This study employed a quantitative method with purposive sampling. 160 respo…
"Goal : This research aims to examine the effect of live streaming interactivity—comprising consumer streamer interaction, consumer–platform interaction, and consumer–consumer interaction—on consumer trust dimensions (trust in streamer, trust in product, and trust in platform), as well as their implications for purchase intention and purchase decision in the fashion s…
"Goal: This study aims to determine how brand image, social media, and religiousity influence KFC purchasing interest and the role of boycott as a moderation. Method: This study uses a descriptive quantitative approach with primary data as the data source used. The data source collected using purposive sampling technique by distributing questionnaires to respondents in the Jabodetabek, …
"This study aims to examine repurchase intention in the Shopee marketplace using the variables of Attitude, Consumer Trust, and Ease of Use. The research is specifically focused on Generetion Z in Riau Province. : This study employs a descriptive quantitative approach with Partial Least Square – Structural Equation Modeling (PLS-SEM) as the analysis technique. The sampling method …
Pemodelan persamaan struktural
Methods Result/Finding : This study employs a quantitative approach using a survey method. Data were collected through an online questionnaire completed by 254 Gen Z Muslim respondents in the Jabodetabek area who have an interest in donating and have previously visited the Kitabisa.com website. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) to exa…
To analyze the partial and simultaneous influence of the variables of religiosity, halal awareness, trust in halal certificates, product quality, and price on the purchase intention of imported halal packaged food products among Muslim consumers in the Jabodetabek area. : This study uses a quantitative approach with a case study of Muslim consumers in Jabodetabek. Data collection techniques are…
"Objective: This study aims to determine the level of influence of interest in using the Byond by BSI application by using the variables Perceived Ease of Use, Perceived Usefulness, and Trust as intervening variables. This study is motivated by the high use of technology in the Islamic banking sector and the transition from the BSI Mobile application to Byond by BSI which requires an un…
Tujuan: Penelitian ini bertujuan untuk menganalisis pengaruh kesadaran halal, label halal, dan kesadaran merek halal terhadap keputusan pembelian konsumen, dengan religiusitas sebagai variabel moderasi, pada produk Halal Network International (HNI). Metode: Penelitian ini menggunakan pendekatan metode kuantitatif dengan pengumpulan data sample secara online melalui kuesioner yang dira…
Purpose: This thesis aims to find out if there any influence of perceived ease of use (X1), attitude toward behavior (X2), subjective norm (X3), perceived behavioral control (X4), on intention to use e-wallet in generation Z Bogor Raya (Y). Method: This study uses a descriptive quantitative approach. Sampling techniques using non-probability sampling and purposive sampling by disseminati…
Purpose: This study aims to analyze the factors that influence investors' intentions to repeat invest in the Sharia Securities Crowdfunding Platforms. Method: This study adopted structural equation modelling using the partial least squares approach to test the hypotheses. Based on purposive sampling, the questionnaire was distributed through an survey and received 54 responses. Fact/Fin…
Untuk mencari informasi mengenai pengaruh Electronic word of mouth, Sosial Media Marketing, terhadap Minat Pembelian produk Asuransi Syariah pada JABODETABEK. Metode : Penelitian ini menggunakan pendekatan kuantitatif deskriptif yang mengumpulkan data dengan menyebar kuesioner kepada Masyarakat di Wilayah Jabodetabek dengan total sampel sebanyak 150 responden. Analisis data yang d…