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Pengaruh Pengetahuan Keamanan Kosmetik, Label Halal, Dan Religiusitas Terhadap Kepatuhan Thayyib Dengan Pendapatan Sebagai Variabel Moderasi Pada Konsumen Di Jawa Barat
"Objectives: This study aims to analyze and understand the influence of cosmetic
safety knowledge, halal labels, and religiosity on thayyib, as well as how income
moderates the relationship between cosmetic safety knowledge, halal labels, and
religiosity with thayyib.
Methods: This study employs a quantitative approach using the SEM-PLS
(Structural Equation Modeling-Partial Least Squares) method. The research data
were collected from 100 respondents, who are Muslim women in West Java using
halal cosmetic products.
Results/findings: The results of this study indicate that religiosity has a significant
impact on income. Meanwhile, in this study, the factors of cosmetic safety
knowledge, halal labels, and thayyib compliance do not have a significant effect on
income."
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