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Analisis Faktor Yang Mempengaruhi Keputusan Investasi Generasi Z Dan Milenial Di Kabupaten Bogor Terhadap Emas Antam

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"Goal : This study aims to analyze the influence of financial literacy, risk
perception, and investment knowledge on investment decisions in ANTAM gold
among Generation Z and Millennials in Bogor Regency.
Methods : This research employs a quantitative approach with the analytical
technique of Structural Equation Modeling - Partial Least Squares (SEM-PLS).
Primary data were obtained through the distribution of questionnaires via
Google Form to Generation Z and Millennials in Bogor Regency. Data analysis
was conducted to examine the relationships between variables and to measure
the effects of financial literacy, risk perception, and investment knowledge on
investment decisions.
Fact/Finding : The results indicate that financial literacy and investment
knowledge have a significant influence on investment decisions in ANTAM gold.
In contrast, risk perception does not have a significant effect on investment
decisions in ANTAM gold among Generation Z and Millennials in Bogor
Regency.
"

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Availability

Detail Information

Series Title

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Call Number

REF 332.024 BIL a

Publisher

Bogor : Universitas Islam Tazkia., 2025

Collation

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Language

Indonesia

ISBN/ISSN

NIM.2110101166

Classification

332.024

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Risk perception
Financial Literacy
Millennials
generation z
Investment Knowledge
Investmenst Decisions
ANTAM gold

Specific Detail Info

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Statement of Responsibility

Ilman Kava Billah

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