This revised and expanded second edition of the text covers 240 key areas of business and finance. It features new chapters on: management; organizational behaviour; marketing; law; economics; and international trade.
"Convert Theory into Solutions: A Corporate Finance Reality Check This hands-on guide to corporate finance focuses on converting the theory and models in corporate finance into tools that can be used to analyze, under stand and help any business. Applied Corporate Finance provides a user's perspective to corporate finance, by posing the three major questions that every business has to answer, a…
This text strives to bring money and banking up-to-date by providing complete, integrated coverage of topics that are important to the twenty-first century world of money and banking. While covering the myriad topics appropriate for a money and banking course, the book is the first in the field to fully integrate coverage of international financial markets and the global economy from the outset…
Intended for those taking an advanced course in international marketing, this book deals with issues facing today's global marketing managers. It aims to provide readers with the competitive orientation and strategies necessary for initial market entry, market expansion and global rationalization. The text is supported by numerous real-company examples, as well as six in-depth cases that consid…
"tulah pesan yang diberikan oleh penulis buku terlaris versi New York Times John C. Maxwell. Dalam buku ini, ia menawarkan intisari dari pekerjaannya untuk memotivasi dan memperkuat kemampuan kepemimpinan yang telah anda miliki. Pelajarilah cara untuk : 1. Mengikuti impian anda dan mengajak orang lain bersama anda, 2. Menghasilkan warisan yang bertahan lama. 3. Menumbuhkan kesetiaan pengik…
Designed for courses in corporate finance taught at the MBA and undergraduate level, this edition retains its practice of integrating theory and application through a writing style that both students and professors can appreciate. The text offers in-depth treatment of modern finance theory giving clear explanations of the capital asset pricing model, its strengths and weaknesses. The new fourth…