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Rencana Bisnis "Rumah Bimbel Kita" Dengan Analisis Bisnis Model Kanvas
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Pitria, Mega

"Business Model Canvas Analysis : To get a proper description of the Business Model Canvas by emphasizing on the value proposition and customer segment. As well as identifying the right value proposition and customer segment for the Rumah Bimbel Kita business. : The method used in analyzing data is a qualitative method using an action research approach through observations and int…

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Analisis peran Politik Dan Legal Dalam Pembelian Rumah Di Kawasan Sentul City…
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Jamil, Ai Nurjannah Ruslan

"This study analyzes the political and legal roles in home purchases in Sentul City, Bogor. The sample consisted of seven informants or ""resource persons"" because their role was not simply to provide responses but also to provide rich insights, stories, and perspectives regarding a particular context or phenomenon. The variables used were home buyers as the dependent variable, and p…

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Pemetaan persona Konsumen, Analisis SWOT, Dan Analisis Digital Marketing Nawa…
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Sawal, Muh Khaidir Alfikri

This research is part of an MBKM Project-Based Undergraduate Thesis conducted at Nawasena Resto. The objectives are to produce three main outputs: (1) consumer persona mapping, (2) SWOT analysis, and (3) digital marketing analysis. The research applies a market research approach with a mixed-methods design through surveys and interviews. The results indicate that Nawasena’s main consumers are…

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Situational Leadership And Islamic Ethics In multt-Level Marketing (MLM) Lead…
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Asumia, Rosyidatul Hayati

"Purpose : Identify and analyze the effective use of transactional and transformational leadership models in the MLM business environment, considering agent conditions within the framework of Situational Leadership Theory, and explore the application of Islamic ethical principles in the leadership. Methodology : A qualitative approach with a case study method is used in this study. T…

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