Purpose: This study is intended to analyze the business plan with a business model analysis of the canvas with the aim of obtaining accurate results on the elements of customer segments and value propositions of the business plan to be built. Methods: This study uses an action research method to determine market potential, especially in customer segments and value propositions with a busine…
"Objective Method : Azka Dalila Rahmah : S. 21101.01106 : Sharia Business Management : PERFUME BUSINESS PLAN “PERFUME” CANVAS MODEL BUSINESS METHOD : This study aims to design a comprehensive business plan for “Dazelia Parfum”, focusing on the identification of Customer Segments and Value Proposition through the application of the Business Model Canvas framework. The…
"This study aims to analyze and validate the business model of “Grown Healthy,” a provider of healthy ready-to-eat meals, with a focus on customer segmentation and value proposition using the Business Model Canvas (BMC) framework. : The method used is Action Research with a qualitative case study approach, conducted from June to August 2025 in the Bogor and Jakarta areas. Data…
Deskriptif Kualitatif