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Found 1 from your keywords: author="Nasution, Mohamad Farh...
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Analisis Pengaruh Digitalisasi Pemasaran, Operasional, Dan Layanan Terhadap K…
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Nasution, Mohamad Farhan

This study aims to determine the influence of marketing, operational, and service digitalization on pilgrims' decisions in choosing umrah and hajj tour and travel services in Bogor. : Data analysis using Structural Equation Modeling Partial Least Square (PLS-SEM) technique. : A. Digitalization of Services (DL) has a significant positive effect on pilgrims' decisions, through fast, transparent, …

Edition
-
ISBN/ISSN
NIM.2010103076
Collation
ES
Series Title
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Call Number
REF 658.84 NAS a