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Found 1 from your keywords: author="Michaelson, Gerald A"
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Sun-Tzu Strategi Untuk Pemasaran (Sun Tzu Strategies For Marketing) : 12 prin…
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Michaelson, Gerald A

Apa yang dapat diajarkan oleh genius militer kuno bangsa cina kepada pelaku bisnis modern mengenai prinsip untuk memenangkan perang pemasaran? Banyak sekali! Dalam Sun Tzu: Startegi untuk Pemasaran, menginterpretasikan strategi prang klasik secara spesifik bagi para profesional pemasaran. Gerald Michaelson mengemas ulang ide yang tak lekang dimakan waktu sebagai "Prinsip Perang Pemasaran". Seti…

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