Provides the social language and practice the business person needs to smooth the way towards a business deal, while travelling, at business meals, or in social exchanges at conferences or elsewhere.
Business English Pair Work 1 gives intermediate students of Business English invaluable practice in communication skills. There are four types of exercise: information-gap, discussion, role-play and simulation. All the exercise work is completely new and there is intensive work on writing reports, negotiating budgets and contracts, consumer surveys, training, and executive recruitment.
Explains how self-directed teams work, offers the key factors for successful implementation and provides hands-on advice for building strong teams.
""The Marketing Audit Handbook"" offers practical, down-to-earth assistance to all marketing and sales managers. It guides the reader out of long-term, formal strategies and jargon to a comprehensive and straightforward analysis of how to get the most from the internal marketing audit.